Top 5 Drawing & Coloring Apps in Brazil, Q4 2020 Performance Review

In the fourth quarter of 2020, the Drawing & Coloring applications category saw varied performance among the top apps in Brazil on a unified platform. Sensor Tower's data offers a glimpse into the download trends, revenue, and weekly active users, providing a comprehensive performance overview.

Color by Number：Coloring Games showed a strong presence with downloads peaking at 22K in late November, while active users reached a high of 83K in the last week of December. The app's revenue also saw an upward trend, closing the quarter at nearly $3K.

Colorfy: Coloring Book Games experienced a rise in revenue in the last week of December to approximately $3K, alongside an increase in weekly active users to over 41K. The downloads for Colorfy fluctuated, with a notable spike to around 13K in the final week.

Polysphere: Art Puzzle 3D from AI Games FZ saw its highest downloads at the beginning of Q4 with 27K, but experienced a decline to 6.7K by the end of December. Weekly active users followed a similar downward trajectory, ending at about 13K.

Pixel Art － Color by Number by Easybrain showed remarkable performance, with downloads soaring to 108K in the last week of December. Revenue rose to $876 in the week leading to Christmas, and weekly active users achieved a peak of 688K at the year's end.

Lastly, Kids Drawing Games 3-5 years from Bini Bambini Academy displayed a consistent increase in downloads, reaching nearly 19K, and active users, which grew to over 31K by the end of December. Revenue also saw a notable increase, ending the quarter at just under $1K.

For more detailed insights on app performance and the competitive landscape, Sensor Tower provides an in-depth analysis of the mobile app ecosystem.